Top 5 Beauty Retail Apps on iOS in Austria Q1 2023

In the first quarter of 2023, the top 5 beauty retail applications on the iOS platform in Austria demonstrated varied performance in terms of weekly downloads, active users, and revenue. Here’s a detailed look at how each app fared during this period.

Douglas - Parfüm & Kosmetik experienced a fluctuating trend in weekly downloads, peaking at 991 in the week of March 6. The app maintained a steady number of weekly active users, ranging from 5.1K to 5.8K throughout the quarter.

Notino: profumi e cosmetici saw a notable increase in weekly downloads, reaching a high of 1.5K in the last week of March. Weekly active users also showed an upward trend, growing from 2.5K at the start of the quarter to 4.2K by the end.

Vorherige Version Sephora had a more stable performance, with weekly downloads peaking at 1.2K in the first week of January. The app's weekly active users ranged from 2.7K to 3.8K, maintaining a consistent user base.

flaconi showed a moderate trend in weekly downloads, with a peak of 644 in mid-February. The app's weekly active users remained relatively stable, hovering between 3.2K and 4.2K.

Marionnaud, despite having lower overall downloads compared to other apps, saw a significant jump in the last week of March with 288 downloads.

These insights are sourced from Sensor Tower, where more detailed analytics on app performance can be found.